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Practical case studies from Ferrero, SC Johnson, AVK: interactive and talks FMCG Industry Forum



Employers' Federation Kyiv inform you that February 19 will be held FMCG Industry Forum, which is the ninth time provide retailers, suppliers and distributors of FMCG platform for communication and exchange of valuable experience.

For the first time in the FMCG Industry Forum, a meeting of the leading analytical companies. Format rapid reporting company representatives will present the results of studies Ukrainian consumers, as well as discussion format will determine the status of FMCG retail in Ukraine, consumer trends and preferences, social processes and changing attitudes in society, their influence on the development of FMCG market. Also traditionally in the forum section will be of practical case studies from the largest FMCG companies in Ukraine and in the world in terms of sales within the building distribution channels, building relationships with key partners, changes in consumer preferences, marketing and inventory management to the outlet.

Among the new forum should be noted "Interview on stage with top managers of leading FMCG company." During an interview, CEO provider FMCG products will analyze the prospects of the industry in the near future, will talk about the factors that hinder the development of sales suppliers, trends in collaboration with key channels.

Also, participants in the forum will be able to actively participate in one of the thematic roundtables on current topics:

 
  • How to develop healthy competition "on the shelf" without bribes and marketing payments
  • Understanding the motivation of the buyer all participants of the supply chain - is the key to successful sales planning
  • Category management - mutually beneficial solution for retailer and supplier
 

Currently among the confirmed speakers and experts:

Tetyana Kovtun, Head of Department on work with key customers, Colgate Palmolive

Roman Kuzmich, National Account Manager for key clients, Wrigley

Roman Babets, Deputy General Director of Sales, AVK

Dmitry Pisarev, Regional Sales Manager, Ferrero Ukraine

Alexander Makhort, manager international customers, SC Johnson Ukraine

Yelena Lomakin, Sales Director, Dairy Alliance

Yuri Kurlyanchik, CEO, Company AHELES

Yulia Ermakova, Retailer Services Group Account Manager, Nielsen Ukraine

Yuri Lishchuk, Business Development Manager, Nielsen Ukraine

Olga Burenko, Advisor investment banking department, Dragon Capital

Vitaly Boyko, Partner UTG, Ukrainian Trade Guild

Tatiana Skorobogatova, former director of marketing, Hercules

Victoria Bondarets, Senior Project Manager, Roland Berger Strategy Consultants

Theodore Yanyshev, CEO, Yanyshev

 

For registration:
Veronica Bendyak

tel. / Fax:  +380 44 390 76 70

e-mail: marketing@meetingpoint.com.ua

 


Organizer: Meeting Point - the leader in organizing and conducting the annual business events in key business sectors of Ukraine and CIS. Calendar of business events Meeting Point - is more than 30 annual international industry forums and B2B congresses. Measures Meeting Point visited by more than 30,000 employees of Ukrainian and foreign companies, more than 500 leading companies are strategic partners business events Meeting Point.



Written by: Þëèÿ Áåíöëåð 1 2013.02.13   |  Rating  



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